Net proceeds raised through SPOT Skin Cancer™ support the Academy’s skin cancer education, awareness and prevention programs.
These programs include:
The Academy’s Skin Cancer Screening Program, which provides access to free skin cancer screenings for the public. Since 1985, dermatologists have conducted more than 2.3 million free skin cancer screenings and detected nearly 227,000 suspicious lesions, including more than 25,000 melanomas.
The Academy’s Shade Structure Grant Program, which provides funding for shade structures to protect children and their families. Since 2000, Academy has funded 285 shade structures for non-profit organizations across the country, shading more than 572,000 individuals daily.
The Academy’s skin cancer public service advertisements, which educate the public about the importance of sun protection and the dangers of indoor tanning. The 2010-2012 campaign about the dangers of tanning has generated more than $33 million in earned media and produced more than 815 million gross impressions in the U.S.