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Impact Report — Summer 2021


Protecting patients from misleading advertising

Adapting. Whether it’s globally or in your office, you are adapting to your environment and managing change. We are adapting right there with you — consistently developing the resources and tools to help you adjust. The Impact Report looks at the big picture of the Academy. See how we support you through advocacy, read about our success in positioning your expertise with the public, and learn more about the important benefits your membership offers you.

Advocating for you

We collaborate with the house of medicine to protect patients and your practice.

Protecting patients from misleading advertising
Protecting patients from misleading advertising

We collaborate with the house of medicine to prevent misleading ads about non-physicians.

AADA, Louisiana dermatologists defeat PA/NP expansion bill
AADA, Louisiana dermatologists defeat PA/NP expansion bill

We work with you to prevent unsafe scope of practice expansions.

iPLEDGE win for patients
iPLEDGE win for patients

Recent iPLEDGE wins demonstrate important changes are occurring for your practice and patients.


Educating the public

On our website and out in the world, we continue to position you as the experts, and the public is listening to you.

Choose A Dermatologist image
Your influence is being felt

Choose A Dermatologist expands your reach with patients.

Skin diseases and conditions video library by American Academy of Dermatology
Videos of the Month

Patients are learning from your expertise. In the second quarter of 2021, we tracked more than 1.3 million views to our Videos of the Month.

Our headlines are making headlines

We generated millions of media impressions after our AAD Summer Meeting.

AAD online
We built it; they came

AAD’s online public content is growing stronger and more relevant with each year.


Member benefits

Your member benefits should not fly under the radar. Know what they are and how they can be used. Learn more about our clinical guidelines, publications, and coding resources.

Clinical guidelines
Clinical guidelines

The Academy developed guidelines for you on AK management and the management of reconstruction after skin cancer resection.

DermWorld
DermWorld

Survey says…You like us, you really do! Check out the results of the Academy’s readership survey about its flagship publication, DermWorld.

JAAD ranks No. 1
JAAD ranks No. 1

JAAD was named the top peer-reviewed journal in its field, according to the 2020 impact factor rankings.

Card illustration for photography for skin of color
Skin of color photography

We offer many opportunities to help you improve patient care and earn CME. Check out the newest skills course on photography for skin of color patients — it’s free for members!

Improving coding skills
Improving coding skills

We are preparing residents as expert coders in the workforce.